Ubisoft has bought the rights to Atari’s Driver franchise for around $24 million.

The deal will be completed during Ubisoft’s second fiscal quarter, which ends September 30, 2006, and includes the acquisition of developer Reflections Interactive and its staff, along with most of the studio’s assets.

Yves Guillemot, The big cheese at Ubisoft, said:

"We are thrilled with this acquisition which will allow us to add a prestigious title to our catalog and to enter into the driving games segment, one of the most important segments in the gaming industry. With more than 14 million units sold throughout the world, Driver is one of the most successful brands in the history of video games. We look forward to leveraging the unique knowledge of the Ubisoft studios to ensure that Driver will be one of the leading brands of the next generation of consoles."

Let’s hope Ubi can turn the series around and we don’t end up with another turk3y.

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