For those of you still missing the Dreamcast, Sega Direct has unveiled a set of hardware themed merchandising, one of the best being this deluxe Dreamcast replica wrist watch which opens to reveal the analogue face.

Though mainly sold through the Sega Direct site, It has been spotted on various import retailer sites (play-asia for example) for around the $130 (£68) mark.

If you’re any good with reading Japanese, You can check out the product page here.

The Dreamcast watch is due to be released on 29th September this year.

Theres also some sticker sets designed to turn your phone into a Genesis or a Saturn (but thats just tacky).